PBLL Magazines Publishing
Serial
Penaskahan 9
Pernerbitan
Majalah
Dalam
Terminology NASKAH
in English
Names
Accessoris
SOURCES
Kinds Qualifications
Anatomy
How
Dr. Zalzulifa. M.Pd
Suporting Author
1.
Fafa
Ahaddin Adha
2.
Ana
Afriani
Polimedia Publishing
Publishing Magazine
Principal
Written :
Dr. Zalzulifa, M.Pd
Written
by :
Fafa Ahadin Adha
Ana Afriani
Editor
:
Muhammad Milhan
Rizka Setyaningsih
Number of pages :
V + 28 pages
Publish
by :
Polimedia Publishing
Srengseng Sawah Street, Jagakarsa, South
Jakarta
Telephone : 0852 1600 2259
Email : polimediapublishing@gmail.com
© 2021, COPYRIGHT
RESERVED
It is forbidden to
quote or take part or complete of the book without the
FOREWORD
We thank god for the presence of Allah AWT
who has given strength, fortitude and patience so that this long compiled
Magazine publishing book can finally be completed.
This book was prepared primarily to
complement the English for special purposes course taught by Dr. Zalzulifa, M.Pd.
this book consists of six parts, the first chapter contains the definition of
manuscripts, the second chapter contains the completeness of manuscripts, the
third chapter contains manuscripts sources, the fourth chapter contains
manuscripts types and requirements, the fifth chapter contains manuscripts
anatomy and the last chapter contains how.
We would like to thank various parties
who have helped so that this paper can be published. We also feel that this
book is still far from perfect, therefore suggestions or constructive criticism
are highly welcome. Finally, I hope this article can be useful for anyone who
wants to study and explore magazine publishing.
Jakarta, 5 October 2021
Ana Afriani | Fafa Ahadin Adha
PREFACE
First of all, thanks to Allah SWT for
God's help, we finished writing a manuscript titled "Magazine
Publishing" in time calculated.
The purpose in this writing is to
fulfil l the assignment given by Dr. Zalzulifa
M.Pd as a lecturer in English for Specific Purpose.
In arranging this manuscript, we as
writers get a lot of challenges and obstructions but with the help of many
individuals, that barrier can pass. The author also realized there are still
many errors in the process of writing this screen.
Therefore, the author expresses his
deepest gratitude to all those who have helped in the preparation of this
manuscript, may his help get a worthy reply from Allah SWT and in all of us
bless God. The author realize that this manuscript is still far from perfection
both from the form of preparation and the material. Therefore, the authors hope
that criticism from readers can help the author in perfecting the next magazine
publishing manuscript. Finally, hopefully the magazine publishing manuscript
brings benefits and knowledge.
TABLE CONTENT
FORWARD......................................................................................... III
PREFACE........................................................................................... IV
TABLE CONTENT.............................................................................. V
Chapter
I : NAMES
MAGAZINE
A. Expert
Point of View............................................ 7
B. Author
Point of View............................................ 8
C. Personal
Point of View.......................................... 8
Chapter
II : ACCESSORIES
MAGAZINE
A. Lexical
Accessories magazine.............................. 13
B. Pictorial
Accessories magazine............................ 14
Chapter
III : SOURCES
A. Direct
source....................................................... 16
B. Indirect
source..................................................... 16
Chapter
IV : KINDS/
QUALIFICATIONS
A. Printed Book Publishing..................................... 18
-
Mass magazine............................................... 18
-
Class magazine............................................... 18
-
Specialized magazine...................................... 18
B. Electronic
Book Publishing.................................. 21
-
E-magazine.................................................... 21
Chapter
V : ANATOMY
A. Pre-liminary
Pages.............................................. 25
B. In-liminary
Pages................................................ 25
C. Post-liminary
Pages............................................. 25
Chapter
VI : HOW
A. How to
access the magazine................................ 28
B. How to
manage the magazine.............................. 28
C. How to
produce the manuscripts.......................... 28
D. How to
budget the manuscripts............................ 30
E. How to
market the manustript............................. 31
Chapter
VII : BIBLIOGRAPHY
A.
Source
reference.................................................. 33
NAMES
A. Expert
Point of View
A magazine is a publication media or
periodical publication that contains articles from various authors. In addition to publishing articles, magazines are
also publications containing short stories, pictures, reviews, illustrations or
other features that color the contents of the magazine. Therefore, the magazine
is used as a reading information center that is often used as reference
material by readers in finding something they want. (Djafar H. Assegaff)
Similar to other print media, magazines appear
to contain more knowledge than matters concerning the tastes and feelings of
the communicant. This media is not a means to be read at a glance like actual
media (Broadcast Media), nor does it require attention at a certain time, this
media cannot be immediately put aside like newspapers, magazines can be kept by
readers for weeks, months, sometimes years.
(Defleur Dennis)
But from the advantages it has, we can take
the main weakness of the magazine, namely that the magazine is not published
every day like a newspaper which is a source of news (delivering information)
every day to everyone. "Magazines are in demand by those who are busy and
do not have time to pursue daily newspapers".
(Depdikbud
1992)
Magazine is a medium of opinion”. So even in a
magazine there are writings about opinions or opinions, someone's views on
something which is certainly related to the problems that occur in society. (Edwin Emery
dkk 1967)
One of the types of communication tools in the form of a publication that is published regularly once a week, or once a month, regularly. The magazine is published by the contents which, among other articles, the news, the stories that contain the value of literature, fiction and non-fiction, poetry, reviews, criticism, caricature, joke-a joke, a filler (filler), editorial, sometimes advertising. (Komarudin, 1984)
B. Author
Point of View
The magazine is a book published that
contains articles related to the necessary information for the readers. This
issue has the time of publication according to the news article in the field.
Magazine as one of the parts of the mass media or mass communication, because
by looking at the characteristics of mass communication such as are not of
direct (through media technical) is one direction, the magazine has special
properties that are not owned by the media communications other is the message
that is delivered with a letter of the dead that raises the meaning of
audiences and is recorded, it means the magazine can be read at any time,
documented, and used as evidence for specific purposes.
A magazine is a publication printed using ink on paper the specific properties of the paper is glossy or shiny. The magazine contains articles containing coverage of journalism, the view about the topic of the actual worth unknown reader. The time of issue of the magazine is divided based on the time of sunrise namely the monthly magazine, the middle of the monthly, weekly and daily.
C. Personal
Point of View
A good magazine is a magazine that has a function or benefit. Every magazine has a different benefit because every magazine has a target of different segmentation. From the perspective of the readers of the magazine, regarded as one of the sources of mass media information news articles, media promotion, where the distribution of talent in the field of writing and also entertainers.
ACCESSORIES
MAGAZINE § England The first magazine published in England was a
review published by Daniel Defoe in 1704. The shape is between magazines and
newspapers, small page sizes, every three times a week. Defoe acts as owner,
publisher, editor as well as author. The article covers news, articles,
national policy, moral aspects, and others. In 1790, Richard Steele created The
Tatler magazine, then along with Joseph Addison, he published The Spectator . The
magazine contains political issues, international news, writings containing
moral elements, and entertainment news. An editor named Edward Cave was the
first to use the term "Magazine" in the military warehouse analogy of
various materials, derived from the Arabic name "Magazin". § American The first American magazine was developed in
Philadelphia. In 1741 it was Wiliam Bradfort's American magazine and Ben Franklin’s general
magazine and historical chronicle. But the magazine did not last long because
too few readers had free time to read, high publishing costs, and expensive
distribution system. During the American Revolution, magazines became
very political. Despite the political emphasis many magazines in the 1700s were
called miscellanies. Because they bring so diverse content and try to attract
small, distant, and diverse reader. After the American Revolution, magazines
took some time to succeed economic. As the U.S. postal system improved,
transportation methods became reliable, and more people appreciated literature
as an important form of knowledge and entertainment as magazines grew into
mainstream mass media in the 1800s. Magazines were not charged extra in postal
rates until 1879 (Riley, 1993 in Straubhar 2012:59). In the early 1800s there was a tendency towards "literary
miscellanies," such as the Saturday Evening Post and the North American
Review, the magazine's editors went from producing European literature to
popularizing American writers. Magazines that patent weekly
Wallace and Lila, which successfully printed many
copies. Sarah Josepha Hale's Ladies Magazine of Boston was the first successful
American women's magazine. In 1923, Henry Luce and Briton Hadden started Time
magazine, and that success led him to introduce Life, a picture photojournalism
magazine in 1936. Life fulfills the public's desire to make world photo reports
with photographic images that occur with news analysis quite briefly, creating
a visual style of journalism. (Straubhar, 2012:60). § Indonesia In Indonesia the magazine was first published in
1853 in the city of Batavia (now Jakarta) under the title Tijdschrif voor
Indische Taal- Lan-den Volkenkunde published by Verbandeligen van
het Bataviaasch Genootschap van Kunsten en Wetenschapen (Batavia Arts and
Sciences Association) during the Dutch colonial period in Indonesia.Verbandeligen
van het Bataviaasch Genootschap van Kunsten en Wetenschapen is a cultural
institution established in Batavia in 1778.This magazine if translated into
Indonesian has the meaning of freedom and Anthropology of the Dutch East Indies.Tijdschrif
van het Bataviaasch Genootschap magazine was published until 1955. In the year of Indonesia's independence in 1945,
a magazine published by Markoem Djojohadisoeparto and initiated by Ki Hajar
Dewantara, Pantja Raja magazine in Jakarta. In addition, in October 1945, Ternate published the weekly magazine Menara
Merdeka published by Arnold Monoutu and Dr. Hassan Missouri which contained
news from Radio Republik Indonesia. Tadjib Ernadi also published the issue of
Djojobojo. Soemanang S.H published the Indonesian Revue magazine aimed at
destroying the remaining Dutch power, inflaming the popular resistance against
the invaders while forging national unity for the immortality of the nation's
independence and the enforcement of people's sovereignty.
Today world civilization has led to the era of
globalization 5.0 digital world. Now the mass media is switching digital
technology that is increasingly fast and sophisticated, about concerning that
mass media marketing, especially magazine print media is quite alarming. Now
information is loaded various communication media such as smartphones that are
easy and practical to take wherever we go. The switching of information
contained in technology raises pros and cons in either society or
entrepreneurs. Especially now that the magazine has an E-Magazine platform that
certainly makes it easier for us to surf information about fashion, news, and
so on. Articles in magazines can be about politics,
economics, culture, technology, sports and so on. Magazine articles are usually
divided into three large groups, namely the first group of news (News), Opinion
group (views), and advertising group (advertising). In article writing aims to
present the information we need as readers. Articles provide a certain amount
of information for the reader. Usually, in this case, the author gives his
opinion to invite the reader to do something or influence the assumptions owned
by the reader based on the arguments owned by the author. The author presents a
word or sentence that serves as a medium of entertainment for the reader
without any persuasive elements. Because it is entertainment, the subject
matter of the article is written lighter and simple.
In the completeness of the magazine there are
several certain that must exist such as the following : 1.
Title Magazine titles are important. A title will give a thorough overview of something
while acting as an attraction for the reader. Through the title, readers will
know what to expect from a magazine. 2.
Sub-Chapter Markers for a magazine can be based on sub-chapters to make it easier
for readers to follow and understand magazine readings. For title writing and
sub-chapters must be distinguished both size and typeface so that the hierarchy
becomes clear. 3.
Timeline The time of publication is the year and month when the magazine is
published. Written on the cover page (date, name of month, current year). 4.
Publishing A magazine publisher is the name of the organization or individual
responsible for the content, distribution or publication of the magazine. It is
usually listed on the title page and the placement is always the same (easily
visible). 5.
Running Title A flush title is bibliography information that is printed over and over
again on each page of text. It is usually placed on the top or bottom edge of
an empty page, in the same position every time it rises. Information listed: ·
Even pages : Magazine title, time of publication, page coverage ·
Odd page: the title of the article, the main author on the work of the
writing
1. Illustration Illustration describes the content
description or as a decoration. Illustrations in this case include sketches,
photographic drawings, maps, diagrams, infographics, graphs and schemas.
·
The image is identified
in the form of a title or image caption (written below the image) ·
If there is a picture
source caption, place it after the image in format (Figure 13. Polimedia
student activities) ·
The title of the
illustration is written using capital letters at the beginning of each word. The source, sequence number and title of the illustration are placed below the illustration SOURCES A magazine is a publication that is
printed using ink on paper and published periodically. Publications in periodic
times are distinguished over months, weeks and others. Information contained in
magazines can be news, articles, and advertisements. Here are the magazine's
sources of information: § Direct
source The
source of the essay was written by one or more people. One of them is a news
magazine, economics, politics. In addition, the source of information obtained
in several ways is monographs, research reports, thesis, reportage, research
results. § Indirect
source Any
kind of summary from indirect sources is a tool for library service users in
determining the type of information needed. Some indirect sources of
information are Encyclopædia, dictionaries, directories, handbooks, almanacs,
yearbooks, biographies, indices, bibliographies.
KINDS Before
the digital era ruled the world reading market, magazines had spoken out. Magazines
became the prima donna of reading hobbyists. But now the magazine is quite
eliminated with the existence of online media, websites and blogs. Print magazines
are now abandoned by many readers because they are considered impractical. In
addition, online media and colleagues are more practical because it is in
gadgets that can be carried everywhere, can be read at any time and only
capitalized quota. Along with that the content is fast and updated. Apart
from that, there are many types of magazines and various kinds of magazines on
the market. These types of magazines are divided into types of magazines that
distinguish the content of the content contained in them. In
general, M.O Palapah and Atang Shamsuddin divide the types of
magazines into three types: 1. Mass
magazine, is a general magazine aimed at all groups, so it is a general
magazine. 2. Class
magazine, is a magazine aimed at a certain group (high or middle class) content
about certain fields. 3. Specialized
magazine, is a special magazine and is aimed at special reader.
Basically making magazines,
newspapers, brochures, catfish and the like there are several similarities and
one purpose of the format form. Magazine creation should have more specific
rules of the game such as a number of pages, font size standards, image
settings, margin settings, and more. The terms of making a magazine, as
follows: a)
Determine the number of pages to be created, set the
number of pages by dividing into multiples of 4 for example: 12 pages, 16
pages, 20, 24, 28, 32, 36, 40, 44, 48, 52, 56 and so on. Remember!! Whatever you want the number of
pages should be even if divided into 4, this is because to avoid the advantages
or disadvantages of several blank pages. b) The standard
font size for magazine contents is 9 – 10 points, arial font type, times new
roman, georgian, garamond, cg times etc. can adjust. c) Standard font
size for titles starts at least 16 points and above d) Margin settings
use standards commonly used by well-known print media. Minimum margin left,
right, top and bottom is made 1.5 cm. e) Use a resolution
of 300 dpi on the setting of tint and grayscale images (black and white), how
the setting is edited first with photoshop and then set the image size to 300 dpi,
this is necessary to avoid the occurrence of cracked images when going to be
printed. f) It is
recommended to use PageMaker, Adobe InDesign, or Adobe Illustrator design if
you want to create a magazine in a large number of pages. g) Avoid using
fonts – small fonts under 5 points because it will affect the sharpness process
of printing. h)
It is recommended that the contents of the page
contain at least 1 image per page. In general, the content of the magazine
contains interesting things so it is interesting to read, some magazines are
specialized in certain fields. However, in general, magazines about fashion and
women that are often to be read like the contents of foreign and Indonesian
magazines are not much different. Foreign magazines always give amazing things
to find out. It usually presents in the form of fashion, lifestyle, culture,
and beauty that focuses on women. Not much different from foreign magazines in
Indonesia also generally contain about beauty, fashion, and lifestyle of women
·
The magazine is one of the
reading media used by humans to meet the need for information. Along with the
development of technology, namely the emergence of the internet, conventional
magazines have become less attractive to the public. This makes several
conventional magazines try to take advantage of the pace of technology by
digitizing them into electronic form in the hope of surviving and maintaining
their existing market share. The electronic magazine is
an electronic version of the magazine because it is based on electricity. This
magazine no longer uses paper as raw material to write articles, but in the
form of digital files that can be accessed through electronic media such as
computers, smartphones and other technologies. The development of
electronic magazines initially only took articles from the printed version
which were then posted online. The goal is to lure consumers to stay subscribed
to the printed version of the magazine. However, nowadays electronic magazines
have become more sophisticated and developed so that they can become magazines
that have original content and characteristics from each of these magazines. For publishers,
internet-based magazines convey information through cyberspace, which of course
must be careful. Editors who have full control over incoming content and ensure
that no content is offensive or objectionable to audiences. Especially not to
deviate from the information purpose of the magazine it contains. The display of the
electronic magazine is divided into 2, namely the replica edition and the
online edition Replica Edition The replica edition is an article that is completely
duplicated so that it displays a printed version of the magazine replica in an
electronic magazine. It aims to give the impression of reading as if using
paper media. This edition is usually in PDF format. Online Edition
Homepage
web portal aplikasi e-Magazine
Daftar
majalah digital web portal aplikasi e-Magazine
Halaman
administrator portal aplikasi e-Magazine
Description of the anatomy of the magazine is as follows : 1. Issue
and dateline : explain the issue of the magazine
and the data when the magazine was published. 2. 3. Magazine
deck : the introduction of the article as a bridge between the headline and
body copy. Briefly, this introduction can provide an overview of the
information that we will read in its entirety. In addition, this magazine deck
functions as a single unit in the magazine. 4. Main
image : display the main image of the magazine 5. Lead
article line : the first page after the cover regarding the information
presented 6. Supporting
cover lines : present brief information to support the main information. 7. Website
link : site for linking magazine web
pages. in order to facilitate the various information of a website among
internet users. Usually a link place to find magazine information online. 8. Price
: show the price of the magazine 9. Bar
code : makes it easy to search for data items on a computer To quote Rustan (2009) “Layout is the
layout of design elements on a fields in certain media support the concept or
message it carries. Definition of inner layout its development has been very
widespread and merged with the definition of design itself, so that many people
say that layout is the same is designing”. Then additionally according to
Sukmana (2009:1) “Layout is not limited to laying out the materials or content
of a page media. Layout is about how to organize space”. So basically
proficiency the designer is the benchmark, the designer must really understand
the content material the whole before starting to design. Gordon (2006:16) also
suggests that before starting to make a design, it is necessary to determine a
good structure with guidelines called grid. Grid as a tool is very important
element and become invisible or virtual elements. Even this element became the
foundation or frame of reference in the placement of all layout elements. This
includes making margins, namely determine the distance between the edges of the
media with the space to be placed layout elements.
HOW A. How
to access magazine ? The
collection of magazine information sources can be obtained through sources that
are observed directly and indirectly. This means that the information in the
magazine can be from anywhere through observations or experiences written by
the author. Direct information sources can be done by interviewing the source
concerned. While indirect sources can be through data qualitatively or
quantitatively.
B. How
to manage a magazine ? In
today's digital era, the administrative system is very advanced and all digital.
Generally the way the magazine administration has been hampered platform using
with the system subscribe with google. Subscribe is a familiar word in today's
modern era. Even so, more understand it as a word in the YouTube service only.
It has a broader meaning for customers in various companies. Subscribe is a
subscription where many websites provide subscribe, which allow customers to
subscribe to newsletters, blogs related to products or services, press
releases, and so on to be able to access, like someone who subscribes to a
newspaper. Access to information or products becomes faster and easier than
others. As for subscribe-based websites, one of them is a magazine subscription
website that paid members can subscribe to digital magazines or prints or
related magazine publications. After pressing subscribe, your email will
receive like an e-book of a magazine from the company.
C. How
to produce magazine ? The acquisition of the results of the implementation of information source collection in the Magazine, among others, in the form of workflows in the preprint section and the flow of the design process. Before processing the manuscript first understand the information obtained either directly or indirectly. The layout process is to arrange the placement of various elements of composition, such as letters or text, lines, fields, images or images and so on. The main requirement of the layout process is that the general embodiment of a a.
Letter style and size b.
Shape, size and composition c.
Tint d.
Size and type of paper (printed material)
Things
to consider in a layout process: a.
Determine the size of the finished
printed item b.
Determine the composition or set of the page c.
Determine the type, size and shape of the letters to be used d.
Specify the rows, columns to be used e.
Determine the shape and size of the image or image to be used in the layout f. Determine the tint
composition Three
types of layouts : a) Layout
Miniature This
miniature layout is made with a smaller size than the actual size of printed
goods and has three advantages, namely: 1.
Is an economical means to test various layout designs 2.
Can be done quickly 3.
Stimulate creation or give rise to further ideas b) Rough
Layout (sketch) Sketch or rough layout is a continuation of
the miniature layout with changes or refinements. Thick, italic, and normal
scribbles can be used to roughly mark the shape of the layout elements. c) Layout
Comprehensive Further
and complete layouts are comprehensive layouts, in the visualization of which
have shown, among others: 1. Net
size of printed goods 2. The print space is 2. Print
tint, and 3. Layout
of the elements
A. How
to budget magazine ? Before
printing graphics results or products, sheet products, book or magazine
products and packaging products must go through the preparation process. The
preparation process referred to here includes the initial preparation to the
manufacture of printing plates. Things that need attention is the process,
design, setting, filmmaking, montage and printing plate making. The activity
should not be separated from the attention of an estimator in calculating
costs, especially the cost of preparation. Calculation
of setting costs, for example, needs to refer to the price standard that
applies in certain units of area, for example 1 cm2 Rp. Thus the cost can be
calculated, namely the unit size x the setting cost in a certain unit area. As
a consideration to be able to calculate the cost of montage and the cost of
making plates, it is necessary to know the cost of each process itself in one
sheet or one track in a certain size. Thus the calculation becomes easier and
faster. Example count: Calculating the cost of
the content and leather montage - Number of pages of the book = 80 pages ,A5
(14.8 x 21 ) - Printing press size for the contents = 64 x 96 cm - Printed machine size for leather = 32 x 44 cm - Printed leather =
4 color (full color) 1 face - Montage price per Plano =
Rp.17,500.00 - Number of pages in 1 montage for contents = 64 x 96 = 16 sheets - Number of content montages = 80 : 16 = 5
sheets - Number of skin montages 4 color = 4 sheets - Cost of content and skin montage = (5 4) x Rp.17,500.00 = Rp.157,500
A. 1. Place,
a strategic place, the selection of a strategic place, will certainly increase
the results of book sales. A strategic place makes it easy to reach and be
known. Not only that, the strategic location is also one way to attract
customers. 2. Price
is able to influence consumer decisions in choosing products. The price is
determined based on the nature of the buyer. When determining prices, as for some
who are considered, for example considering its geographical location, the
frequency of purchases and shopping habits of the surrounding community. Competitive
prices will certainly attract the attention of consumers. 3. Product
quality, product quality as an indication of marketing strategy. The quality of
the product determines the number of requests. Poor product quality is priced
in accordance with the quality of the product. Maintaining produce becomes the
key to success in doing marketing strategies. 4. Promotion,
speed of promotion, In book marketing strategies there are several things to
consider when doing promotions. Among them must dare to be rejected, quick in
offering and have the initiative to offer. A reliable and experienced marketing
strategist is never afraid of being rejected. A good promotion is the right
promotion. To achieve the right goal, you need creativity. In addition to
creativity, consistency in doing promotions is important. the importance of
consistency can affect customer interest.
B. What
are the advantages of reading magazines online? 1. Get
the latest information from various fields. It can come from technology,
health, beauty and so on. 2. It
can be a mecca so that we are always up to date in terms of association and the
latest information. 3. Provide
developments from various fields
SUMBER
REFERENCE Media.neliti.com.
TINJAUAN ANATOMI LAYOUT HALAMAN REPUBLIKA EPAPER.
Diakses pada [18 desember 2021]. https://media.neliti.com/media/publications/166996-ID-tinjauan-anatomi-layout-halaman-republik.pdflensakom.com. Aplikasi
e-Magazine : Web Portal Majalah Digital (Flipping Book).13 April 2018.17:39 [18
desember 2021].https://media.neliti.com/media/publications/166996-ID-tinjauan-anatomi-layout-halaman-republik.pdflin.um.ac.id. MACAM SUMBER INFORMASI
ILMIAH.diakses pada [23 November 2021]. http://lib.um.ac.id/index.php/macam-sumber-informasi-ilmiah/Media.neliti.com.DESAIN SAMPUL
MAJALAH SEBAGAI UJUNG TOMBAK PEMASARAN.diakses pada [23 November 2021]. https://media.neliti.com/media/publications/167060-ID-desain-sampul-majalah-sebagai-ujung-tomb.pdf Id.Wikipedia.org.
Majalah elektronik.diakses pada [30 November 2021]. https://id.wikipedia.org/wiki/Majalah_elektronik
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